{"id":18101,"date":"2022-06-27T15:17:56","date_gmt":"2022-06-27T13:17:56","guid":{"rendered":"https:\/\/titandizajn.com\/?p=18101"},"modified":"2022-07-07T15:23:08","modified_gmt":"2022-07-07T13:23:08","slug":"things-to-avoid-in-communication-with-designers-and-sm-managers","status":"publish","type":"post","link":"https:\/\/titandizajn.com\/en\/things-to-avoid-in-communication-with-designers-and-sm-managers\/","title":{"rendered":"Things to avoid in communication with designers and SM managers"},"content":{"rendered":"
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If you don’t want to annoy your designer or social media manager<\/strong>, try not to do any of the things we’re going to write about in this blog post. Our colleagues, engaged in one of these two professions in our agency, do not react well when someone sends them a logo or photos in low resolution, if they receive a vague brief or when they are told the post should be more entertaining.<\/p>\n

And these are not the only challenges we face every day<\/strong>. We have already written about 4 sentences the client should avoid saying to marketers<\/a> and we tried to explain why we do not like to hear them. If you are one of these 5 types of clients marketing agencies cooperate with<\/a>, then you are surely making the cooperation more difficult and insufficiently efficient. It’s certainly not good for your brand, and we’re sure it’s not what you want for it.<\/p>\n

And now, if you’re wondering how agencies and clients can find common ground<\/a>, rest assured it’s not that complicated. Before you start cooperation, clearly define and set the goals you want to achieve<\/strong> and try to be open in communication with agency employees. Then, for sure, you will realize the benefits of cooperation with a full-service marketing agency<\/a>, such as Titan design.<\/p>\n

Now let’s see what could possibly be annoying to a graphic designer.<\/p>\n<\/div><\/section>\n

Ways to easily irritate the designer<\/div><\/div><\/div>\n
Ways to easily irritate the designer<\/div><\/div><\/div>\n

Ways to easily irritate the designer<\/h2>\n

If your company needs a designer to create logos<\/a>, brochures, catalogs or any other kind of advertising material, it is important to establish a good cooperation with the designer. And the basis of any successful cooperation is knowing what our collaborator does not like. Let’s get to know the 5 things that annoy graphic designers the most:<\/strong><\/p>\n

    \n
  1. Could that logo be bigger<\/strong>? – this is the most annoying sentence a client can say to a designer. The most important thing to understand is the following: the logo is only one small part of the overall visual and it should not be the dominant element in it.<\/li>\n
  2. Come on, please, finish it for me as soon as possible. Well, it’s only five minutes for you<\/strong>. – it’s very important to understand that what seems like a five-minute job to you, doesn’t have to be like that in reality. In addition, designers have their own deadlines and tasks to complete, and any extra task spoils their schedule. And one more thing, you cannot push or rush creativity, so be understanding and plan ahead.<\/li>\n
  3. Can it be played up a bit, it doesn’t have a WOW effect?<\/strong> – such instructions do not mean much to the designer, so it is very important to learn to give clear and precise feedback. When you tell someone that something doesn’t work without further explanation of what exactly and how it could be improved, that’s not feedback, but unfounded criticism.<\/li>\n
  4. No, no, let\u2019s fix just one more thing…<\/strong> – only this and that and countless more revisions… The client cannot expect an unlimited number of repairs of one visual, first of all because that means a lot of work, which it can only count as creating a completely new visual or logo. Unnecessary waste of time, creative energy and resources of the agency cannot be acceptable. Put yourself in their position and think whether you would accept the same conditions.<\/li>\n
  5. I have sent you those pictures in a Word document but you can also download them from the site.<\/strong> – when you send us pictures in Word, plus treat that document as a photo album, it’s an extra annoying and stressful thng for us. Also, downloading photos from the site could cause problems, again due to the resolution, because it is impossible to work in programs for building visuals and logos, with poor quality photos.<\/li>\n<\/ol>\n<\/div><\/section>\n
    What could possibly be annoying to SM managers?<\/div><\/div><\/div>\n
    What could possibly be annoying to SM managers?<\/div><\/div><\/div>\n

    What could possibly be annoying to SM managers?<\/h2>\n

    When someone works as a Social Media Manager their job can be quite stressful. Sometimes it takes hours and hours of overtime work on projects. And sometimes it’s just too tiring to be the online face of a big brand with all the tasks that go with it. But in addition to all that, this job can be very fun, fulfilling for the one who does it and brings many beautiful moments. Regardless of whether the SM manager is having a good or bad day at work, some little things can be seriously annoying.<\/p>\n

      \n
    1. Hey, you’re our SM manager, right? Look, I have a great video, which will definitely be a hit, it will be viral in a second<\/strong>. – sentences like this could annoy SM managers quite a bit, because they work on strategies and plans for publishing content for months. What the client considers to be a viral video (5 minutes of the CEO’s speech at the opening of the factory) usually turns out not to be and does not fit into the existing strategy at all.<\/li>\n
    2. Don’t worry, if something seems important to us during the conference, we’ll tweet it ourselves.<\/strong> – again, a big NO. SMM has been thinking about that conference and tweeting plan for months and knows exactly what to write and what fits with the company’s annual strategy and goals. Anyone who thinks – oh, it’s just one tweet – should know that tweeting anything and tweeting effective messages that hit the vibe of the target audience is not the same. All this applies to Instagram as well.<\/li>\n
    3. Let’s respect that a little bit every day, everything organically, so we’ll see<\/strong>. – let’s emphasize right away this approach won\u2019t work. When you have an SMM he\/she will explain to you that success requires a certain budget. Therefore, decide on time the quantities that SMM proposes in accordance with the strategy and expect clear and measurable results.<\/li>\n<\/ol>\n

      Titan Design team is always there for you for top notch results and visuals<\/h3>\n

      We hope you had fun reading our blog post<\/strong> about sentences that annoy our (and probably all) designers and SM managers in the world. If so, be sure to share this text with your colleagues and friends who have their own small or large business and are slowly entering into cooperation with marketing agencies.<\/p>\n

      It\u2019s not that SM managers and designers complain all the time, they really enjoy their work and give 100% of their creative energy at work. As for our team, no matter what brief they get and how tight the deadlines are, they always do their best and manage to create the best websites, logos and responses to just about every social media comment. If you are interested in how the Titan design team works, be sure to take a look at our <\/strong>portfolio<\/strong><\/a> and <\/strong>contact us<\/strong><\/a> so we can start cooperation.<\/p>\n<\/div><\/section>\n

      Od-brifa-do-logoa-1.-deo<\/div><\/div><\/div>\n
      Od-brifa-do-logoa-1.-deo<\/div><\/div><\/div>\n

      3. Mozganje<\/h3>\n

      Nakon \u0161to smo pro\u0161li uvodne faze<\/strong> (brif i istra\u017eivanje) sada mo\u017eemo pre\u0107i na fazu osmi\u0161ljavanja, razmi\u0161ljanja i planiranja izgleda budu\u0107eg logoa<\/strong>. Prvo je va\u017eno popisati sve klju\u010dne re\u010di<\/strong> do kojih smo do\u0161li u razgovoru sa klijentom i kroz proces istra\u017eivanja. Ove re\u010di treba da predstavljaju firmu u punom svetlu i zato su nam va\u017ene.<\/p>\n

      Slede\u0107i korak<\/strong>, u ovoj fazi, je pronala\u017eenje na\u010dina da se te re\u010di predstave kroz vizuelizaciju<\/strong> i da se napravi neka vrsta ‘mape inspiracije’, koja \u0107e slu\u017eiti da se fokus odr\u017ei na najva\u017enijim elementima i klju\u010dnim re\u010dima.<\/p>\n

      Najva\u017enije pitanje<\/strong>, koje sebi postavljamo u ovoj fazi, je \u2013 da li logo klijenta zahteva prikazivanje kroz simbol, grafi\u010dki element ili jednostavno tipografsko re\u0161enje imena<\/strong>. Ako je ime firme kratko i pamtljivo, u najve\u0107em broju slu\u010dajeva opredeli\u0107emo se za upe\u010datljivo tipografsko re\u0161enje, dok ukoliko je ime ne\u0161to manje pamtljivo \u2013 tada \u0107emo pre i\u0107i na zanimljiv grafi\u010dki element, koji \u0107e podi\u0107i izgled logoa na vi\u0161i nivo.<\/p>\n<\/div><\/section>\n

      Od-brifa-do-logoa-1.-deo<\/div><\/div><\/div>\n
      Od-brifa-do-logoa-1.-deo<\/div><\/div><\/div>\n

      4. Skiciranje<\/h3>\n

      Kona\u010dno dolazimo do onog dela, gde \u0107e kreativnost do\u0107i do izra\u017eaja i gde \u0107e sve ideje biti prenete iz glave na papir ili direktno na ra\u010dunar.<\/strong> Dok se skicira logo, klju\u010dna stvar je na\u0107i vezu izme\u0111u ideje i forme u kojoj \u0107e logo biti predstavljen.<\/p>\n

      Neki dizajneri vole da prve skice nekog logoa naprave na papiru, dok se drugi odlu\u010duju da to urade direktno u programima za kreiranje logoa. Naravno, u ovome svemu je najva\u017eniji krajnji ishod a metode za dolazak do njega mogu biti razli\u010dite ili jednostavno ‘\u0161ta kod koga radi’.<\/p>\n

      Ovo je kona\u010dno faza u kojoj umetnost sre\u0107e nauku i istra\u017eivanje<\/strong>. Sve ono \u0161to je dizajner godinama u\u010dio i istra\u017eivao, skupljao inspiraciju \u2013 sada mo\u017ee primeniti na izradu skice, \u010dime logo poprima svoje prve obrise.<\/p>\n

      Ova faza mo\u017ee oduzeti dosta vremena, jer je kreativna, zahteva puno koncentracije i svaki dizajner \u0107e vam re\u0107i da se njoj najvi\u0161e treba posvetiti zato \u0161to je u osnovi svega IDEJA<\/strong>. Od nje polazimo i kada do\u0111emo do ideje, koju \u0107emo dalje razviti, sve je mnogo lak\u0161e i dalje faze idu mnogo lak\u0161e.<\/p>\n

      Stigli smo na pola puta i \u017eelimo da ovde zastanemo, a o slede\u0107im fazama mo\u017eete da \u010ditate u narednom blog postu<\/strong>.<\/p>\n

      Ukoliko vam je ovaj tekst bio koristan, prosledite ga prijateljima i kolegama a ako vam je potreban dizajn logoa, pi\u0161ite nam<\/a>.<\/p>\n<\/div><\/section>\n

      Od-brifa-do-logoa-1.-deo<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":13,"featured_media":17920,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[183],"tags":[],"class_list":["post-18101","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-graphic-design"],"acf":[],"yoast_head":"\nThings to avoid in communication with designers and SM managers - Titan Dizajn<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/titandizajn.com\/en\/things-to-avoid-in-communication-with-designers-and-sm-managers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Things to avoid in communication with designers and SM managers - 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